“LIFE’S JOURNEY” CAMPAIGN

Bellco Credit Union

At Scream Agency, I am part of Bellco Credit Union’s full-service creative team. In 2022, we were tasked with creating a cohesive advertising campaign that would maintain their brand’s look and feel across all of their business lines. We came up with creative concepts that resulted in a “Life’s Journey” campaign, which aims to tell stories of how Bellco’s membership is open for anyone, and leaves a positive impact on Coloradans throughout their lives. We produced three sets :30 and :15 spots, with accompanying creative content that we have used in print, digital, OTT and radio.

 
 

“LIFE’S JOURNEY // ARTIST” .30 SPOT

CD // Lora Ledermann AD // Maddie Richhart Director // Jon Stevenson Producer // Krisi Olivero EP // Ben Seymour DP // Marcin Biegunajtys 1st AD // Brian Bell Art // Pamela Chavez Editor // Jason Sedmak Designer // John Brisnehan Audio Engineer // Neil Hebbert Audio Producer // Trista Wahl

 
 

I DESIGNED PRINT ADS THAT WERE FEATURED IN 5280 MAGAZINE, WHICH ALSO RAN IN THE DENVER POST, FORT COLLINS COLORDOAN AND AURORA SENTINEL THROUGHOUT 2023.

 

“LIFE’S JOURNEY // ROBOTICS” .30 SPOT

 
 

I have also created print ads for Bellco’s student checking business line that was cohesive with the “Life’s Journey” campaign, and have designed numerous other print and digital ads, branch materials and large scale OOH and environmental designs for Bellco.